Late Thursday, while unconfirmed reports spread concerning an incident at Brown University, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and guiding the public to her network’s 9pm newscast.
While it is by no means a perfect news source, her words rang true to many. It remains one of the organizations where there exists reality-based and generally trustworthy reporting – especially during fast-moving events like the one developing in the vicinity of a New Hampshire storage facility.
An Uncertain Position Amid a Corporate Tug-of-War
Yet the news network, now middle-aged, finds itself in a uncertain state as two huge media conglomerates battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a major game of business acquisition, instead of as a question of what serves the information-seeking public.
“Here is one more case of the fundamental flaws with origins in many years of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“The narrative is crafted as a financial tale with powerful individuals as the main characters, but there is very little discussion of the common good,” Pickard added.
The Complicating Factor: Political Influence
The CNN scenario is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” foe.
Think back to the chants of “CNN sucks!” at his rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now claims that the network requires new ownership. You can read that as ownership that will insulate him from criticism and scrutiny. That is one reason why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
Trump has reason to favor that company more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Possibility of More Instability
Notably, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. This might be a relief to many at the network, but it’s far from a safe harbor. That structure could position CNN for another sale. It never ends.
According to Timothy Wu, a great deal of this is illegal, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Both acquisition attempts would be detrimental to the country, and both should be contested by the government,” Wu stated.
The Fundamental Challenge and a Way Ahead
Whatever happens with this particular battle, the underlying crisis endures.
“The present media landscape is a very anti-democratic system, but we shouldn’t give in to a sense of powerlessness,” Pickard emphasized. Regulatory choices – from the 1930s and 1940s – helped to build this hyper-commercialized monster, and revised policy decisions can tackle it.
Can reform occur in an era where the top communications regulator refuses to acknowledge that the agency is independent? Change is a distant prospect now, but that is not to say it will not happen in the future.
Initiatives that strengthen independent news organizations, bolster local journalism, fund public media, and prevent the consolidation of media power in too few hands are not only possible – they are essential for a healthy democracy.
Regarding media ownership, size does not equal quality. And news organizations such as CNN shouldn’t be pawns in the most recent acquisition battle.